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How Much Does a YouTube Earn per 1,000 Views? (Comparison by Country and Niche)
YouTube has become one of the most powerful platforms for creators to share content, build an audience, and earn money online. But one of the most common questions new YouTubers ask is: “How much can I make from 1,000 views?”
The answer is not as simple as giving a single number, because YouTube revenue depends on many factors, including the country of the viewer, the niche or topic of the video, the audience demographics, and the type of ads shown. In this article, we’ll break down how YouTube monetization works, what RPM and CPM mean, and provide real comparisons of earnings by country and niche.
Understanding YouTube Monetization
Before diving into numbers, let’s clarify some important terms:
- CPM (Cost Per Mille): The amount advertisers pay YouTube for every 1,000 ad impressions.
- RPM (Revenue Per Mille): The amount a creator actually earns per 1,000 views after YouTube takes its 45% cut.
- Monetized Playbacks: Not every view shows an ad. On average, only 40–60% of views are monetized, depending on the audience and niche.
For example, if an advertiser pays a CPM of $10, the creator does not get the full $10. After YouTube’s cut, the creator might see an RPM between $3–$6 depending on monetization rates.
Average YouTube Earning per 1,000 Views
Across most channels, the global average RPM ranges from $1 to $5 per 1,000 views. However, this is just a general number. Some niches and countries can push RPM as high as $20, while others might be under $1.
Let’s take a closer look.
YouTube Earnings by Country
Advertising rates vary widely depending on where your viewers live. Advertisers in wealthy countries with strong economies usually pay more because brands have higher budgets and audiences have greater purchasing power.
Here’s a comparison of average RPM by country (approximate figures for 2025):
- United States: $5 – $12 per 1,000 views
- Canada: $4 – $9 per 1,000 views
- United Kingdom: $3 – $8 per 1,000 views
- Australia: $4 – $10 per 1,000 views
- Germany: $3 – $7 per 1,000 views
- Japan: $2 – $6 per 1,000 views
- United Arab Emirates & Saudi Arabia: $4 – $9 per 1,000 views
- India: $0.50 – $2 per 1,000 views
- Philippines: $0.30 – $1.50 per 1,000 views
- Brazil: $0.80 – $2.50 per 1,000 views
- African countries (average): $0.20 – $1 per 1,000 views
This shows why many YouTubers aim to reach audiences in the U.S., Canada, and Europe. Two channels with the same number of views could have completely different incomes based on where the audience is located.
YouTube Earnings by Niche
Another big factor is the niche or topic of your channel. Some niches attract advertisers that pay much higher CPM rates because the audience is valuable to them.
Here’s a breakdown of popular YouTube niches and their average RPM:
- Finance & Investing: $8 – $20 RPM
- Business & Entrepreneurship: $6 – $15 RPM
- Technology & Software Tutorials: $4 – $10 RPM
- Health & Fitness: $3 – $7 RPM
- Education & Online Learning: $2 – $6 RPM
- Lifestyle & Vlogs: $1 – $3 RPM
- Entertainment (Comedy, Memes, Reactions): $0.50 – $2 RPM
- Gaming: $1 – $4 RPM
- Music & Entertainment: $0.50 – $2 RPM
For example, a finance channel with only 100,000 views can sometimes earn more than a gaming channel with 1 million views, simply because advertisers in finance are willing to pay more.
Other Factors That Influence Earnings
Besides country and niche, there are additional factors that affect YouTube revenue:
- Audience Demographics: Viewers from wealthier countries usually increase RPM.
- Video Length: Videos longer than 8 minutes allow mid-roll ads, which increase revenue.
- Ad Engagement: Higher click-through rates (CTR) on ads bring more income.
- Seasonality: Advertisers spend more during Q4 (October–December) and less in January.
- Type of Ads: Display ads, skippable ads, and non-skippable ads all pay differently.
Real-World Examples
- A U.S.-based finance YouTuber might earn $15 RPM, meaning 100,000 views could bring in $1,500.
- A gaming channel targeting India might earn $1 RPM, meaning 100,000 views would bring only $100.
- An education channel with an international audience might average $5 RPM, turning 1 million views into $5,000.
This explains why two creators with the same views can have dramatically different earnings.
How to Increase Your YouTube RPM
If you want to maximize revenue from your channel, here are proven strategies:
- Target High-Paying Countrie
- Create content in English to attract U.S., U.K., and Canadian audiences.
- Choose a Profitable Niche
- Focus on finance, business, technology, or education.
- Optimize for Watch Time
- Longer videos with high engagement attract more ads.
- Improve SEO and Keywords
- Use keywords advertisers are bidding on, like “best software,” “credit cards,” “how to invest.”
- Diversify Income Sources
- Don’t rely only on AdSense. Add sponsorships, affiliate marketing, and digital products.
Conclusion
So, how much does a YouTuber earn per 1,000 views? The answer is: it depends. On average, creators make between $1 and $5 per 1,000 views, but the exact number is influenced by audience location, niche, ad types, and video engagement.
If your viewers are from the U.S. and you’re in a niche like finance or business, you could earn as much as $20 per 1,000 views. On the other hand, entertainment or gaming channels with audiences in lower-paying countries may only see $1 or less per 1,000 views.
The key takeaway: focus on building an engaged audience in high-paying niches and countries. With the right strategy, even a small number of views can turn into a significant income on YouTube.
